Redress

Leveraging circular solutions to empower the fashion industry and consumers to reduce the clothing industry’s negative environmental impact. Redress is an environmental charity based in Hong Kong, primarily focused on Asia. Their objective is to expedite the transition towards a circular fashion industry by providing education and empowerment to designers and consumers. Their efforts aim to mitigate the adverse environmental effects of clothing. Through their dynamic programs, Redress strives to minimize the negative impacts of fashion while simultaneously advocating for innovative models and fostering the growth of a more sustainable industry through the implementation of the circular economy. By directly engaging with various stakeholders, including designers, consumers, manufacturers, brands, educational institutions, and government bodies, Redress endeavors to create a positive and enduring environmental change within the fashion sector.

Cheddar Media collaborated with Redress to design and produce impactful branding and impact report design for Redress. A Cheddar Media impact report is crafted as part of our broader collaboration, designed to effectively communicate our client’s impactful ethos and initiatives. It fosters engagement with their target market and key stakeholders by showcasing clear, compelling visuals and narratives. In the case of Redress, we ensured to highlight their commitment to reducing waste in the fashion industry and promoting sustainable practices, showcasing their diverse projects aimed at creating a positive environmental and social impact.